Tribe Investment Opportunity
Wholesale Only*
An established technology company solving a global challenge for consumer brands in a $230bn market, which is now seeing steep growth in two new blue sky categories.
Technology platform solving a global challenge for consumer brands
Over the past 9 years and with $20m invested, TRIBE has developed a technology platform which helps multinationals solve a global challenge in a $230 billion market.
As media consumption has moved to our phones and social platforms, companies now need to create thousands of pieces of authentic and targeted content for different audiences – or risk losing the connection to the end consumer. Existing marketing teams and agencies cannot solve this global challenge at a reasonable scale or cost.
TRIBE’s platform was built to solve this. Its technology has been used by the likes of NIKE, McDonalds, L’Oreal, Mars and LG and applied in partnerships with Meta, TikTok, Pinterest & Snapchat.
TRIBE considers its recently launched two new products as ‘blue sky’ categories, showing fast growth ahead of forecasts and with the potential to scale rapidly under a SaaS model.
Management is forecasting $17.7m gross revenue and positive EBITDA for FY25, targeting an exit event in the next few years.
Hear more about the company
Investor Briefing
Q&A with Anthony Svirskis (Web 3.0 Conference in Singapore)
Q&A with Will Deane (Founder, Exto Partners)
Investment Highlights
- Solving a global challenge in a $230bn market
- TRIBE technology allows companies to create targeted, authentic, high quality content at as little as 1/100 of the cost.
- Superior to existing solutions (in-house, agencies) which are becoming unviable anymore in modern-day media.
- Deep moat with $20 million infrastructure investment, 9 years of IP, 100,000+ creators onboarded and social media partnerships signed.
- Used by some of the largest consumer companies in the world e.g. McDonalds, Unilever, NIKE
- Partnerships with all major social platforms (Meta, TikTok, Snapchat, Pinterest)
- Now seeing steep traction and blue sky potential from two latest products
- High-level terms (see term sheet for details):
- Convertible note
- 11% interest per annum, paid quarterly in arrears
- Conversion right upon an exit event, capital raise or maturity at a $35 million valuation cap
- 2 years term
- New capital raise target $2 million.
Request offer docs
Wholesale Only*
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*Wholesale 708 Sophisticated Investors are individuals or entities who generally qualify under Sections 708(8) and s761G(7) of the Corporations Act based on the gross income and/or net assets test verified by a qualified accountant.
- A gross income of $250,000 or more per annum in each of the previous two financial years; or
- Net assets of at least $2.5 million; and
- A verified Qualified Accountant’s certificate given no more than two (2) years ago confirming the Sophisticated Investor status. Please refer to the Corporations Act: Specifically Section 708(08) and Section s761G(7)
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